QG Software & 5pm Blog

5pm supports many browsers and platforms including Safari (on Mac and Windows) so, here is a tip for our Mac OS clients. Fluid creates a desktop wrapper for your favorite web based apps (5pm) and provides a “desktop” application icon.

http://www.fluidapp.com/

“Fluid gives any webapp a home on your Mac OS X desktop complete with Dock icon, standard menu bar, and logical separation from your other web browsing activity.”

What is a better time to announce our new product - 5pm™ - than Friday at 5:00 pm.

5pm™ is the next generation of our project management software. Manage your teams and tasks, work efficiently and be done by 5pm™!

More details on www.5pmweb.com

Today Google announced the redesign of Analytics.

We’ve been using this free software from the time it came out - over a year and a half ago. Overall it’s pretty solid, though it doesn’t pack the features some other software have. One of its main advantages was the integration with AdWords.

Recently, some small companies entered the marker, which shows there is still space for competition here. It looks like Google wanted to come up with some major update - they have been working on it for more than a year.

The new release looks very promising (take their tour). There are customizable screens, advanced reports and other nice features, but the new graphs really drive the attention. An even better integration with AdWords is also promised: “…shows you how search rank correlates with conversions and revenue for every keyword you buy”. Not a big surprise here, since Google makes about all of its money from advertising.
The new features are not active yet - they will be activated next weeks. I’ll keep you posted.

- Sergei

CrazyEgg just entered the crowded market of Website analysis tools, despite the presence of a 800-pound gorilla in the room (Google Analytics). We’ve been using Analytics along with other tools, ranging from classic StatsCounter.com to sophisticated desktop applications like ClickTracks.com.

Considering that Analytics is free and also integrates with Google AdWords, why even bother checking another tool? The answer is simple - it’s different.

CrazyEgg is pretty light, and has two main tools - site overlay and heatmap. The first option is available in Analytics but the second one is pretty interesting. The heatmap color codes where exactly the users click on your page. Here is a quote from MicroISV on a Shoestring blog:

“Incidentally, if you’re wondering “Why does Crazyegg report different data than Analytics?”, the answer is that CrazyEgg tracks clicks on a per-coordinate basis and Analytics tracks them on a per-URL basis.”

This will give you a new angle of view on your stats.

The free version of CrazyEgg will track up to 4 pages, 5000 clicks/month. The setup is easy, so go ahead and check it in action!

P.S. These guys also have a great sense of humor.

- Sergei